Cookie Policy

Cookies are small pieces of data that are placed on your device through your browser. They help us offer the best possible user experience, measure performance and support our commercial objectives.

De Ruwenberg Estate uses cookies for 3 reasons:

• Smooth operation: functionality, language settings and session management.

• Data-driven improvement: insight into user behaviour, so we can improve the online customer journey.

• Targeted communication: personalised content and marketing based on your preferences.

These cookies are essential for the basic functioning of the website.
Examples:

• Language settings

• Session management

• Cookie setting preferences

Consent: not required.

These cookies give us insight into how the website is used. We use them to improve performance and user experience. These cookies are only placed after you have given consent.

• Measures visitor behaviour, sessions, pages and performance.

• IP addresses are anonymised.

• Data: click behaviour, device information, sessions.

• Purpose: website optimisation.

• Provides heatmaps and session analyses to improve user experience.

• Data: anonymised interactions, scrolling behaviour, technical performance.

• Purpose: insight into user behaviour.

• Heatmaps, page interaction and feedback forms.

• Hotjar automatically masks fields containing personal data.

• Purpose: optimising navigation and content.

These cookies track behaviour across multiple websites and are used for personalised advertising and attribution. They are only placed after your explicit consent.

• Measures campaign performance and conversions.

• Data: advertising IDs, click and visit behaviour, conversion events.

• Purpose: targeted advertising and optimisation.

• Tracks interactions for remarketing and ad measurement.

• Data: page views, marketing IDs, click behaviour.

• Purpose: relevant advertising on Facebook and Instagram.

• Links website visits to phone conversions.

• Data: sessions, call IDs, traffic source.

• Phone calls are not recorded.

• Purpose: insight into conversions by phone.

De Ruwenberg Estate applies retention periods in line with best practice:

• Session cookies: deleted automatically when you leave the website

• Preference and analytical cookies: 1–24 months

• Marketing cookies: in line with the partner's policy, as shown in the cookie overview in the cookie banner

No, all data is anonymised. This means we cannot see that you, as a person, are visiting our website. However, some cookies do process data such as IP addresses, country of origin, browsing behaviour and preferences. This data is only used for:

• performance analysis

• security purposes

• targeted marketing (only with your consent)

All processing complies with the GDPR and our Privacy Statement.

Yes, but only with certified partners that support our digital infrastructure, including:

• analytics and advertising networks

• hosting and security providers

• platforms that provide embedded content

We have concluded data processing agreements with all of these parties.

You are in full control:

• Adjust your cookie settings through the cookie banner, which you can reopen at any time via ‘Change consent’ at the bottom of the website.

• Delete cookies through your browser (Chrome, Edge, Firefox, Safari).

Disabling certain cookies may limit how some parts of the website work.

For reservations, contact requests and business quote requests, we only use functional cookies. Without these cookies, forms and booking processes cannot work properly.

Preferences are not linked to business accounts. Every user decides on their own cookie settings.

We carry out regular compliance checks and proactively update our cookie list when platforms are updated.

Yes, if this is necessary for security, legal updates or technical optimisation. Important changes are communicated through the cookie banner or this policy.

If you have any questions about our cookie policy, please contact:
marketing@ruwenberg.nl
De Ruwenberg Estate – Sint-Michielsgestel